A different approach to send the cards to their customers

A different approach to send the cards to their customers Want to be scared? Do not send a card to stay in one of his clients, but ask him, a week after New Year's Eve, "Did you get my card on holiday?" "Why, yes, tell your customer. "Thanks for this." What more can I say? It has dozens of holiday cards from vendors. Figures obtained them, but not in his mind, such as providers of vacation .... do.This card every year, save your money. Do not send holiday cards to their customers in this place all.Do: choose another year to send letters to its customers. Choose a party that makes sense for your business (buy a copy of the Guide at any bookstore Chase vacation in search of a major holiday), or make one. Send a card that said: "Today is a national [here is where you get creative] day, and I was thinking about you." Alteatively, send your clients a birthday card. It will highlight. You can use it to find our customers Plaxo birthday. Or send a card on the anniversary of the day it met. Or send a card on the anniversary date of its foundation! Appreciated.Do to be something different. Do not let your standard holiday ends in a lot of money. Seizing the opportunity to put their stamp on the holiday-greeting thing - and make a impact.Liz Ryan is a former executive of Fortune 500 companies, an entrepreneur and founder of WorldWIT, the largest of the online network for women professionals (He lives in Boulder, Colorado.