How to get to your client s speed

How to get to your client s speed How would you like to have every one of your customers every time you call if they have a case? As it would not be called so often that you? Back to your best customers? S Speed? With all the distractions in their time, how to contact them? What will help you to remember one case where they are? And that is in contact with a view? Nothing beats a visit and make a good impression, but do not want them, every week, and the cost in terms of time and money, is unacceptable. The weekly phone calls take a lot of time and you can expect to be a pest, after some 'time. The majority of calls to a voice message in any case. How is this useful? If you want to? Customer Mindshare?, You can give a message that, with hundreds of emails and phone calls they receive every day, and if the message is valid for them.Here? S, you must Mindshare .1. A unique and valuable to their message   2nd An unforgettable and convenient way to send the message   3rd RepetitionHere? And what takes.1. Development of rich, interesting and unique, the content of messages   2nd An eye-pleasing format, with a link to you   3rd An automatic, reliable delivery and an e-mail client database   4th A calendar for you (weekly, twice per week, per month) The content is the great commitment. It takes several hours to develop or find an article to send. But a message to all your customers and takes less time than a call or visit. You can also use the more news value. For your larger customers and your account, you can use to send a message to their monthly periodically.I send messages to a database of over 800 names, and Time Out News of the week to a group more than 350 financial advisers. The note is? Re reading is only a week EPS employees. Your invitation competition for your customers every day. With your program, like all of your customers and potential customers do you think? Bob Lodi is a speaker, business strategy and technical consulting for financial advisors. It 'the author of three steps for the production of millions of dollars and personal success from inside and out, and he is the president of CEO of Thought, a program of 12 months for the independent service providers and professionals. He can be reached, either directly in bob@boblodie.com 310-552-6064