Friday, January 29, 2010

Loyalty

Loyalty It 'was a day in which we humans have developed our business through a sense of loyalty loyalty.This was obtained as a reimbursement of a repeated positive experience, we are ready, with the occasional lapse of the amount of benefits we receive Since we know that the intention is to provide us with what we want and that the normal level of service has given us exactly that.That was the good old days, if we assume that the service provider in economics, a service.The were the good old days indeed.When the bank manager, it's possible your plans for the extension and give what you need, because you knew and was able to be faithful to his customers.When Are same credit card in your wallet, because for years it was thought that she had a relationship with the company.It is considered rude shock today when it is necessary to obtain the resources in the face of a twenty-year relationship, which accounts for his loyalty nothing.It as a shock to find oars, which the bank manager is desperate for help, but the rules of the bank, he is now director of the bank to.The linked to a bank manager, it's his way through a companies, which consist primarily of money from other people money.By experience and understanding has continued to the point where his personal influence is possible to help its customers money.Then the bank changed its mission rules.Now is to make the rules without flexibility all.All on his knowledge and experience includes nothing but the ability to make an informed decision is to move away from him.From respected figure as self is relegated to the application of a set of rules, making inappropriate loans, in order to achieve the objectives of the Bank and not able to help in situations where he knows that he will be able to do so that someone who deserves the place they need to breathe.Is is a miracle that the bank manager will be disappointed and continue the search for new pastures, where he is, his experience at a value-added and more of a reflection not as clerk.The bank mangers Follow leave their positions before they have the entire period, with the result that his successor will be in place before the full experience that now need.But that are not really important, because under the new rules no longer require the same level of experiences of a bank manager manager.The merely rules.This is good for a while 'time, but blindly following a set of rules and Pall soon after the operator is responsible on.Each therefore less in able to the manager that we all grew to respect the work and the person who is the new manager for the long term is the kind of person who does not have to think and therefore is comfortable in a role and not think it is also likely to be envied his colleagues who are yet to MacDonalds.We are not on a pop-directors of the bank, but the environment that need this for the ability to think outside the workforce.The same patte is repeated in the call center centres.Call be populated by people with a certain amount of experience in their field, which may be presented to people who difficulty.A natural human desire to help.And then the rules were changed.Instead Hotline is there to help and satisfaction operator when he received the assistance, the hours rules say that the purpose of aid is caller to a specific topic, once assistance is no longer with questions or complaints, it is now easy to calls.The experienced hours leave the call center, because they know that it is impossible for the caller at the time, and these in tu are supported by other operators who have less experience, and therefore fewer opportunities for the caller or themselves.When they are required to leave eventually be replaced by operators who are unable to agree on the results call.The hence the customer is that it is unnecessary to call the aid, because the operator is always less help.In in a position, is an advantage for the operator, if the customer will receive a false or misleading information, the phone meetings in frustration, because average.This improved their situation continue to deteriorate until they begin to understand the lesson that we seem to have the client forgotten.That is important and that building relationships with people who have a value that is worth more fleeting with the performance targets that we obsessed.Peter A Hunter   Author of "Breaking the Mold"   Have you ever seen or know what you knew was instinctively right - you will never forget.   Peter Hunter leaed something years ago, which unfortunately most of us have still yet to lea.   If we - if we understood the simplicity of his book Breaking the Mold - our lives forever!   Vic Baxter? Business Workout.

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