Customers and 38 ways to communicate with them

Customers and 38 ways to communicate with them As Alan Weiss (guru to the savvy consultant) says:     "It is actually difficult to contact clients too. It is not easy to contact quite often. If there is anyone, anywhere, who has already sent a check for his services and with which it has not been reported in the last 6 months, then you will never reach its potential. The secret is simple: to develop an ongoing dialogue with customers. At worst, it's a monologue. "     If you do not have a business, do not ask. If it does not matter if you do not keep your customers in mind.   But how to keep your name on the tip of their tongue?   Here are 38 ways:   Press:     Letters, brochures, newsletters, article reprints, tools and checklists, and these posters, cartoons, short stories and examples of missions.     Phone     Calls to "stay connected", a 1800 (or 800 in France) and the number of lines of helping to promote the use, the information conveyed in meetings and events of interest, reminders of long-term monitoring dates and responsibilities, introductions to third parties (ie, customers of your customer).     Events     Interviews with the client for the newspaper industry, industry and participation in meetings involving the client; hosting regular conferences on topics of interest to act as a liaison with other customers for mutual leaing.     Inteet     Web page updates and additions, 'password' site to contact customers via e-mail, the image of your signature file, e-mail with ideas and suggestions, references and / or links to relevant sites, a chat room on Your website, an extranet     Personals     Visits to the client, in no particular order, the main customers of the show, a residence card or gifts (as permitted), participation in events of mutual charity and fundraising, the joint research of the Community and Social Committee; sending of "I'm going to in the papers.     Other     Co-author of articles with the customer, sending fax messages and information, advertising in publications read client exposure in trade fairs, the main customers to participate, to ask the customer to help you as a critic, consultant, editor , etc., and asks the customer to be on board, breakfast or lunch that is sponsoring meetings on relevant topics.     Obviously, not all of these methods are suitable for your business. But I am surprised and ashamed that there are many more ways to stay in touch with my clients who are right now.   What could be useful for establishing a communication strategy for each client, using a list of the most appropriate of these methods for each client. When you match consumer psychology with effective communication Styles that a powerful combination. Lee Hopkins can show to communicate better to improve the results. To Hopkins-Business-Communication-Training.com you can find the Secrets of successful communication.