Tuesday, November 3, 2009

The three elements of building a profitable long term relations

The three elements of building a profitable long term relations There are three basic elements of building long-term business relationships. What to remember is that the process should PROSPECT following for each. This can lead to some? Further work? Winning and 'paid also the added cost worth it. The biggest obstacle in relation to development processes that I see is that don? T is much as the specific individual perspectives. With the observation of the following measures and is in creative ways to apply, you can be sure that the outcome will be what you want, that is for you and your prospects.1. Start with ENDA. Write a short story of what the relationship with the prospect sees and feels like, how much money is in this business relationship in a given period and how much value and joy of your organization is seeking (which is obtained so that you get) B. Prepare a written plan detailing the measures taken to bring the desired result, the contributions of everyone in the value chain, have an impact on this prospect as a customer (be sure to tell them the history of this organization? S future relations with this perspective) C. Determine the date on which the desired result is occurD. Some milestones and deadlines that must be along the wayE. Budget for each view of the amount of money needed to take the steps (if you save you can probably wind up wasting you do not have money to spend, remember you? Re-invest, on a long term business relationship, and not to Short-term Sales) F. Hold? Huddle? rotating part of the value chain, at least once a month for the progress of history (that is what we have been to help tell the story we wrote at the beginning of this process?) and solicit feedback and support, the review of the relationship development based on the results of this HuddlesG. Engage in? Business building:? free and inexpensive to develop ways to manage your prospect, their business, without them, this is an investment in the relationship, and without hope of retu? Moreover, this type of activity must be constantly monitored, even after (especially after) the prospect has become a customerH payment. Establish that (what other products and / or services), could be the prospect in a way they are? T even the thought of (which is about the prospect? D needs and opportunities, before you think of them), consider how you can partner with the creative perspective to help them more than they planned in their companies a step more to explore how we can help with their partners from other firms to help them grow their business and the influence profits2. Concentrate on your customers, but keep your competitors VIEW. Review of all available data and the commercialization of existing research on competitors in Huddle meetingsB. When new information on the need for a strategy and a plan to combat any competitive advantage that a competitor might be development or might now haveC. This information and strategy in relations planda development. Determine what your customers will continue to do business with you and then a story about how your best customers what they do, because their relationship with the user (use of metaphors and analogies, not only to report on? Be? E testimonies paste) 3. UNDERSTAND THAT Marketing is RELATIONSHIP building. When it comes to developing a long term profitable business relationship, a sale is a natural consequence of marketing? The sale should not be considered as a separate process independent of the market (the sale of shares, and again in the marketing process) b. any contact with the prospect (and in what form? By phone, e-mail, letter, face to face, etc.) the value added in relation to information they can use immediately to solve a problem and / or influence their businesses and profits, the first two contacts should be on you and on them with all other contacts mainly through them (such as faxing article about the industry, which shows that you know about them , their industry and what? Re reading? or reading) C. Think before you perspective of the curve? S must take its fiscal year and, when they are most likely to need your products / services and those of other undertakings, and as such there will be a trusted adviser and does not require one in the privacy of intrusive seller (such as marketing guru Dan Kennedy says, "an invited guest, not an unwanted pest?) D. follow-up with all the opportunities to define and solve a problem or to create and realize the opportunity, if you can help your prospects of their companies a little 'more clearly with a view outside of you? Ll have a long way to create a strong and lasting bond of respect and trust with themKen Wallace, M. Div, CSL has been in the field of organizational development since 1973. He is an experienced consultant, speaker and executive coach with extensive experience in various areas, the organizational direction and practical support to entrepreneurs. A professional member of the National Speakers Association, since 1989 he is also a member of the Inteational Federation for Professional Speaking and holds the certificate Seminar Leader (CSL) designation by the professional American Seminar Leader Association.Ken is one of only eight certified Business Systems Coaches in general throughout the world for Motors.His topics are ethics, leadership, change, communication, and its unique Optimal Process Design? program.Tel: (800) 235-5690 claim your free book, "How to do better than the best of everything you want" from Better Than Your Best website.

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