Sunday, September 6, 2009

For better customer relationships based on some basic rules of communication

For better customer relationships based on some basic rules of communication If there? And one thing that drives me bats, what? S courting a prospect, writing and submitting a proposal, and then not be able to reach the person on the phone or respond to an e-mail to the address manner.Yes? again to be rude, but I think they think? s your prerogative, after all, are customers, and we hope that there will be. But you must admit, this is an inefficient way to build a relationship, and can provide the basis for conflict on.Once later when I was doing a national training program for an airline, I agree to my contacts I accept calls from the road, no matter what he was doing. In tu, promised to me? Never without the need to draw your immediate attention to an urgent matter that can affect the success or the result of our work, I called together.I only two or three times, but this line of work, nice. We have built a relationship based on mutual respect and complete accessibility.Why can? We can extend this approach to many of our client relationships, especially during the initial period of introduction of the negotiations? For example, suppose? S using a recent example. One company called me to offer customer service training to many managers, located in my ballpark.I was asked about some prices and I replied. Almost immediately, my contact with a brief response, saying that careful note d be in touch with their search for sources progresses.Cool, so far, right? But how long should wait to take his research, and when I think I? m no longer in management, if you do not hear from her? These are pieces of information of vital importance, but can not provide, voluntarily, no matter how sensitive and gentle as a communicator.It? s my job to negotiate these issues in advance, when? m first contacted about bidding on work.I needed to thank for their interest, promised the information you want, and then say:? We believe that excellence in customer communication is no longer? not happen by accident, but should be given another consent and, through the efforts made in good faith from day one. In this spirit, and to optimize all? S time and resources, we ask that you report the progress of our proposal as often as possible, and it clearly says, because such a determination, which are the source selected, or is no longer considered. Thank you in advance for your courtesy and professionalism, and promise to keep well informed. I think you've done point.Do? Dr. Gary S. Goodman, chairman of Customersatisfaction.com is a keynote speaker, management consultant and seminar leader and best-selling author of 12 books, including some groups and sales? and monitoring, measuring and managing customers. He is a frequent guest on radio and television throughout the world. A doctorate from the USC Annenberg School, Gary offers programs through outreach at UCLA and numerous universities, trade associations and other organizations in the United States and abroad. E ', based in Glendale, Califoia, and can be reached at (818) 243-7338 or at: gary@customersatisfaction.com.

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