Friday, October 2, 2009

Break the ice and win the customer

Break the ice and win the customer Everywhere you tu these days, you will find all articles on strategy and tactic available to man, how to make a beautiful presentation of the strategies for success for all negotiations and prospecting and obtaining a client to commit. But hardly anyone touches on the issue of breaking the ice with a new customer and ea a over.Experts which takes only three seconds to make a first impression. E? T give you more time to dazzle someone of your professionalism and polish, especially since it? And so difficult to change a first impression. Of course, that leaves most of us a little 'worried when meeting someone for the first time, especially if the lot is riding on presentation.Since your success depends largely on the side of his approach with an understanding of your potential client? s and objectives Indeed, it is up to you to plan for the first time Break the ice. If you investigate the approach and attitude of the main producers of you? Ll discover that use similar strategies and wished the meeting a new client. Because they know how important it is to prepare the first meeting and how crucial it is to break the ice correctly, they are well prepared.Consequently, if the communication starts with a simple e-mail, telephone or visit in person the first contact is the more important. How is the question you ask determines your success. And then there is no guarantee that a strategy to work every time, by applying the following techniques will help to make a few feel that the impact will certainly be your next presentation.Make Count your first meeting! 1) The first and most important strategy for breaking the ice is fully prepared. And the best way to prepare to know everything you can about the company or individual that will be discussed. Before making an appointment, conduct a preliminary research on society and individuals so that everyone feels safe at first contact. Bios or articles about the person are often posted on the Inteet for? S usually easy to find information. Of Ie? history or something about the person, you? I will be in a better position to know what the prospect needs. Familiarize yourself with the prospect opens the way for conversation.2) To win the respect of a potential customer here? Much more to his communication than words. Your body language and your tone of speaking aloud the words, as they say, each presentation must be offered with joy and confidence. Needless to say that his appearance is crucial to how you present yourself. Feeling good about your appearance is crucial to how you present yourself. In fact, the confidence they feel both you and your product may be the essential ingredient for winning over a potential client. When it comes to product and service, is your trust and belief in your product is on the point of sale. Thus, during the first hour of meeting, greeting the person with a strong handshake with good eye contact. Stand and walk tall, keeping your shoulders back and head. Not? T forget to smile.3) There is much talk today about the value of connecting with a person, but what it really means? A connection is when two people meet on common ground. One way you can connect with a potential prospect has to be your true self. Let your personality, integrity and a sense of 'humor to shine through. If the person you are meeting the gap or difficult to connect, they may just need a little 'more convincing. So rather than jump right into the sales presentation in minutes to start talking, First talk to each other about certain topics of conversation. If you have done your duty, you already know something about the company or person, then you can try to open a light note. After a few minutes, when? I had a little 'time to relax and prepare a report, you can start presentation.4) There may be times when you encounter a customer who is? Feel an immediate connection. Although the first instinct is to run and find someone? Sa little more consistent, you can take into account the advice of a new perspective. Consider that a challenge. Try to find ways to communicate with the person and then achieving it can be very rewarding. After all, your mission is to be the most important resource for your client then your goal is to impress potential clients with its ability to solve their problems. Pay attention to what the customer really needs to listen actively. Don t over-or try to convince the customer that what you have is absolutely perfect for them. State clearly and simply as you? I will be able to help the customer. Basically, before quitting on a potential client to your best customers? Needs. If not, you? So she gave him the best shot.5) to listen to what your client has to say is extremely important. Both the knowledge base that we must listen and not talk too much, but in our exuberance to sell we often forget to listen. When attention to the conversation, we lea much about the potential customers. Therefore, a good rule is to listen more, talk less and gather knowledge that will help you understand the perspective? Objectives, conces and needs. Ask questions, but be sure to pay attention to the answers. Furthermore, the use of courtesy to let the prospect that we can understand how time is precious to him. If you requested 30 minutes, and the potential client agreed, respect frame.Breaking when the ice can sometimes be a difficult task, but if we really are committed to helping your potential client, he won? T be difficult. Be sincere, respectful and open. Take time to understand the customer? D and that they need? Ll take the time to understand yours. If you plan, prepare and manage the first breaking of the ice effectively, the possibilities will be considered as a consolidated associate.Robert Moment is a best-selling author, business coach, strategist and founder of The Moment Group, a company consultancy dedicated to helping small businesses obtain federal contracts. He has just published his new book, just a time to score, and newly inaugurated Sell Integrity, a small tool that helps you sell your business idea. More: or e-mail: Robert@sellintegrity.com.

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