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Friday, October 30, 2009
The successful consultant establishes the principle of SCHEHERAZADE
The successful consultant establishes the principle of SCHEHERAZADE Customer satisfaction is the name of the game for the economy, right? And how many companies announce posters? If not? T for your customers, someone else will? But at times, customer satisfaction is the worst thing you can do if you want to build add-on sales and repeat business.What I just said? I am the president of Customersatisfaction.com, and said customer satisfaction is not a good idea. I am out of my head? Maybe, but still, at least according to the specific industrial psychologist Frederick Herzberg, the famous stressed? A satisfied need is not a motivator? Let me give you an example.You? Ve heard the expression that you are your shopping for food on an empty stomach why? ll almost at the end of everything to buy the business, right? Your needs, motivates you to buy fame, right now.But when your stomach is full, you? Ll less impulsive and reflective on your purchases.Here? And an example of that? S home.I closest to conduct seminars, and a large part of my company makes them public, and then the participants will feel motivated to achieve their organization there.If visitors to do in my public meetings actually left, that everything that what they heard, or that the reason why I made the train is final and stressful, because I put on their sites? You? ll only motivated when they believe that that did not? t cover everything that I have so much to offer that the only way it will be in action at their company through my direct efforts.So, I would like to convey the idea that they? ve had all my wisdom? Any way, if I add to the businesses, or the development of a sustainable market for my products and services is known as the principle of SCHEHERAZADE. Do you remember her. And 'the fictional character who saves his life from the stories, the Sultan, in no case continued.Well always, I could say much more about this, and oh so many others, and if you? D to hear about these ideas, I? ll pleased to share with you at a hearing give me a Holler basis.Just! Dr. Gary S. Goodman, President of Goodman & Customersatisfaction.com The organization is a keynote speaker, trainer and management consultant and best selling author of 12 books, including Reach Out & Sell Someone and Monitoring, Measuring and Managing Customer Service, and the audio program, "The law of large numbers: As the inevitable happened," published by Nightingale-Conant. He is a frequent guest on radio and television throughout the world. A doctorate from the USC Annenberg School, a Loyola lawyer, and an MBA from the School of Peter F. Drucker at Claremont Graduate University, Gary offers programs through UCLA Extension and numerous universities, trade associations and other organizations. It has its headquarters in Glendale, Califoia, and can be reached (818) 243-7338 or at: gary@customersatisfaction.comFor information about coaching, consulting, training, books, video and audio, please go to the source:
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