Marketing as a spiritual practice

Marketing as a spiritual practice ? Marketing as a spiritual practice. It seems contradictory? How can sales and promotion can be spiritual? But the secret, if you really know that is not on the market? T fight on all the jargon, tricks and gimmicks, spiritual practice is the root success.Sound very airy-fairy? We understand the answer. But in reality, marketing is a set of specific actions or practices. And only you can decide if you want to tu into fear, or with the value and truth (that is, when? Spiritual Practice?). If you lea to apply these practices in marketing, you? Ll, more money, attract customers really right for you, and feel more exponential satisfied.HOW IT WORKSWe know that is unlikely in the first 20 years in a company to have the experience to know which strategies work and which is almost impossible that the objectivity necessary for a clear, concise message for oneself.1. Define your marketing messages. This is one of the steps? Spiritual practice: If you have problems with marketing, you can speed up the process and stay on the road from your messages, and professional help to lea what is working for your company, and over time. Remember when Coca Cola actually used to sell the taste of products, but as the image of the drink as a hip, cultural? Ten years ago I helped a Honda, an image that appeals to you? Back in Califoia? Market. How times have changed: now the company? Messages promoting the safety and reliability to win? Est? Purchaser for the marketing professional nation.Let more important to help your marketing messages or write your promotional materials: They are trained to offer a win, are what they sell. Your ideas will be refined and clear, convincing and compelling information to the public to respond. And if you? Marketing as a spiritual practice? to you, your letter will be deep in your profound wisdom, the supply of products, how can we help our customers to solve their problems: no jargon, no gimmicks, no tricks. Only a deep? Wisdom? in your marketing.2. Attract customers, which is right for you. Once you are on the end (or? In the spirit?) Connecting your valuable products or services with those who value them, we will win the customers or clients who are truly right for your business. You won? T have? Trick? with intelligent marketing gimmicks or spam (we have completely re-powered with, anyway). Instead, the advice and wisdom will lead you to the practice outlined. Of course, if you? Even a brief epiphany of a great concept, call us! CLARITY3. The spiritual root of marketing is clear. If you are aware of what you want and what we offer, we will make it easier for people to do business with you: Do potential customers know immediately whether you offer what need.It doesn? T, if you sell computer software, bags or coaching services. The fact is that companies often to describe what to do with too much complexity. So it will be very difficult for people to make a decision to buy what they sell. Achieving this clarity? That perception alone, as self-promotion? is usually the biggest challenge for companies in all business sizes.Another challenge with complex products in various price points, multiple channels of distribution. The dispersion-shot approach people confused. Consequently, they must work even harder or a nuisance? Clarify? what your company sells to buy.4. Make it easy for people to find your price. Consider: If you do not? T is the price for its services, and people have to ask what the costs will probably lose sales. Too many of us immediately recall, that says that says: "If you ask how likely it may be? T afford. FAITH5. If not? T have faith in what you're doing, or confidence in your ability, you? Ll a heavy sell your product or service. You won? T may be left with a plan or a marketing campaign long enough to worthy results. I see this failure more common in businesses in the first 10 years. They had to move from the countryside, and not? T contains all the key follow-up (this is where the majority of revenues are generated). Even more important is that it is not alone? Spiritual practice? Things that people out there without a personal relationship. This is the true reward. A profound joy it is only through honest, real connections, not with the PREEMPT marketing hype that the development of a genuine and lasting relationship. (More on this below) WISDOM6. Throughout the world, and spiritual leaders are in search of wisdom. There are only human, of course, we can not have all the answers. E 'is essential for our business and our personal development, we seek the knowledge needed to ensure our business continues to improve (and therefore our lives). We can never be too proud (or stupid) to get the help of experts needed.By sharing the wisdom of successful entrepreneurs and marketing, is the inspiration and enlightenment. You can choose from a wide range of writings, classes and consultations (or meditation, if you? Re so inclined). You can also lea from the mistakes of others, and share their teachings. Hey, it worked for Buddha? because we are not entrepreneurs? Because knowledge is Bliss.TAKE ACTION7. If the vision your company has been defined, and you have the wisdom, clarity and confidence in your ability, you have to be an example of marketing. You must take the necessary steps to have the customer is ready to service you deserve. Without action, there will be no results. With this method of marketing you can track your actions with integrity, trust, and also joy.WHERE find help? 8th The inspiration comes from many sources, classes, reading, or working with insightful, intuitive professionals who can offer advice and to act with you. A large pro-marketing team, writers, designers, advertisers, scientists, experts and site-specific processes of guidelines to help companies track with their marketing methods and techniques that work has inspired, and develop creativity, reflective and promotional materials or advertising campaigns. That? And what do.CONNECT to pull REWARDS9. We believe that deep connections with our customers and our communities are what a business really work. E 'a mystery for us? but we believe that if you invest in the spiritual dimension of your business, you will reap many unexpected opportunities, both financial and in terms of attraction for the joy and happiness in your company.Allison Bliss Consulting, the creator of "Marketing as a Spiritual Practice" , method, rebels against misleading, pushy, spam-filled marketing with Fortune 500 companies and entrepreneurs an integrated approach to do-it-yourself marketing products, tailored marketing strategy, plans, promotional materials, website and hands on services. Clients include United Airlines, Honda, ABC-TV, Hewlett Packard and hundreds of small companies or entrepreneurial.