The transformation of most lawyers

The transformation of most lawyers ? I am writing to denounce the widget I bought from your site the other day. Sell anything and, finally, there will be the receiving end of a sentence like this. So how do you tu an unhappy customer not only satisfaction, but? better still - a strong supporter for your company? 1. Do not get angry, do not act initially hurtReactions are emotional. Especially if you are a small business or you are the owner of the company, can claim as a criticism? make a attack.What do when attacked humans? We want to fight and justify ourselves. We are so angry and evil act. But this is the last thing I want to interact with their customers? however difficult that may be prepared in advance sometimes.So: Read this article and know how to tu around such situations, to take a decision now to receive the feedback of customers on any refusal in a positive way. As my mother would say:? Engage brain? 2nd Save the saleGot control their feelings? Good. Now you are ready to secure their main objective? sale.Remember savings: a person who has already bought you. The vast majority of visitors to your site? Also do that for the fact that this person has already made a purchase for a moment and VIP business value of this struggle for.How? 1. Priorities? Remember this sale is a bird in the hand. Yes, the Council of potential customers are important, but remember who is this person? The money in the bank. Unable to pay? cold cash! Therefore, first priority for the dissatisfaction of the customer, with the rapid response.2. Be respectful? Remember that you do not get angry. A courteous, very quiet to take the heat of rhetoric.3. Be informative? To answer in detail each item that has been done and add any other information you think might be useful. Misunderstanding or lack of knowledge rather than a problem with the product itself is often the real problem. Partial information is also out of their way to remind the client about their right to retu or replace the product under their (generous) full guarantee of satisfaction. Being in front of it and very positive for the dissemination of any conce that you may have about having to fight the hands of money at times in future.Apply methods and ways of securing the sale will increase enormously. But remember that even if you lose the sale, may have a positive approach saved the client: Part company on good terms and maintain the potential for future sales and at least have neutralized a lot of negative word of mouth publicity.3 . Sell more! Now this may sound crazy, but an unhappy customer is actually a sales opportunity in disguise. Just think a minute: perhaps they are unhappy because they had what they wanted from their initial purchase.Of course, in a way that you can choose to solve this problem by retuing the goods. Their task is to show them an alteative, which will be a win-win situation for both parties. Here are two ways to do this: 1. Provide greater specification / revised product specifications. 2nd Offering a product.Just not remember? Selling? ma? Help: Show the customer a solution that meets your needs. Offer a discount and make it as painless as possible for the customer to part with more money. At the same time, make sure to always leave the door open so they can retu from the sale so that they do not feel under pressure. Follow this simple strategy and thanks for the additional aid, while the pocket profit.4. KnowledgeLet glean? S face, in particular the sale can still fall below the waves, before saving it. But all is not lost! Everything that you lea from this experience can pay back many times in a future increase revenue.What make the experience of this customer to report on: - the product? - Your service? - The information on your site? - Navigate to your site - Exteal factors? such as difficulties with the payment? Be sure to consider the following points to make the most of these questions: - No? assume your client is not only an idiot if he made a mistake, it is very likely that other people have done and are doing the same thing .- Don? are not what the client says at face value: for example, it may seem that the object is the product itself, but a closer look may reveal that your site does not provide them with sufficient information before buying, which later disappointment.Once has perceived the problem - to solve! This is a cost of selling him now.5 law. AdvocateIf customers who have successfully activated the process described above, has not only saved the sale, but may also be added to it and the valuable information it has collected and performed in their incomes are rising right now.Perhaps you're thinking can? Could not be better than this. However, it remains the ultimate retu on investment? the icing on the cake as an unhappy customer into an advocate for his positive attitude business.Your often not only to secure the sale, but also win the customers themselves. In my experience this is exemplified by the fact that a surprisingly large part of the testimony that was created using a negative score experience.But away from wanting their money, these customers are now encouraging others to part with you through their testimonials . Make this your goal when it comes to customer dissatisfaction and difficulties along the way will be well worth the AuthorStephen in end.About Munday lives in Japan and works for Inteet Support (His latest project is the point where it can be his name translated into Japanese kanji or buy a calligraphy scroll as a gift. This article is? Stephen Munday, 2005.