Why you should always honor their guarantees, even if the customer is wrong

Why you should always honor their guarantees, even if the customer is wrong The reason that direct Inteet service provider must work hard to ea Trust poor customer service attitude can literally destroy your business.So, I thought it would be my answer to what I read on a forum for inteet marketing, in recent times , my number. It 'started with a real application someone is trying to do the right thing, even if it is a frustrating run of luck ... "I was asked to recall the three weeks. This is a product that I have sold 6 months and my rate of retu is usually small. I only asked for four refunds ever. One of the reasons why I mad - he thought that if the product in question (which is about creating streams of income) was about gardening - I kid you not! I have a refund because I do not think what to say to him, but raised the question of reimbursement? You should always, if you request a refund, or, sometimes, you have to say the point? So you will always refund? "One answer, which (due to the fact that other people with him) made me furious was ..." A seller on eBay was asked a question similar to yourself and the answer was: "eBay does not is a branch of Marks & Sparks, say, to fill! "Brilliant! I have this reaction, even in relationships with buyers on eBay timewaster (minus the 'get stuffed' something, as I always try to politely and professionally) and has not led to a tit-for-tat negative feedback yet "So here is what I wrote ... "This is for all people who believe it is fun to be treated as a customer dissatisfied ** holes! I have always been, if the retu of an unconditional guarantee - even if the error is "their fault". Unconditional that is exactly - without conditions. I also pointed out first and talk because they want their money - you can order the sale, but if not all feedback is useful, is not it? People who automatically assume that someone who committed an error (or unhappy) is a "timewaster" the need to reconsider their position. In fact, perhaps they should not be in business at all - why glib comments from people who should know better, say the dissatisfied customers (in one way or another) to "Get stuffed", if they want their money back, all of us we have a bad name.If your product / service is good, and you have just described (the samples, if possible), then the number of refunds will be low. My experience is that people have a negative attitude, if customers are not satisfied with the data (the default), because they make more than he would like - and that the world is full of scammers and timewasters. But perhaps you should take a look at how to describe your product and the product itself (as can be unkowingly scammers themselves) before the adoption, the rest of the world is wrong. "So why am I so strongly about this! Sure, some people are bad and timewasters? Now you are right. Some people are. But many others are still some questions not.If remember to remember that I spent a lot of work to help Hone a bold promise and guarantee Awesome. The possibility of an honest and bold promises to help complete strangers to trust and buy with no risk for a fact that ride.In where the Inteet is a guarantee of marketing is essential. People are rightly cautious until you know and trust. It is so easy to create a website that looks like something worth selling and online payments that are required to frauds and scoundrels out there who want your money, without the promised retu.So value as collateral is a way very powerful for potential customers feel when you decide to buy from you. The problem is that fraudsters can use the same promises without any intention of providing a them.This sorry state of affairs is why it is still difficult to gain trust from strangers on the Inteet. And so it is important to build a relationship with the preparation, and then continue on this report (again, another view of the pipeline), even if the customer then decides to enter your guarantee.So, if we agree is that Our ultimate goal is that many paying customers and an army of Cheerleading, evangelists say we are all as big, then you will see, it makes sense to be squeaky clean, to accept the odd and even loss on your product and great service. If you're not playing (even if you suspect that your client is not), then you can completely trash your reputation faster than I can say "bankruptcy". The reason, quite simply, that if a customer a good experience, they say, a handful of people, but if a customer has a bad experience, they say, and all those who listen! This goes back to the fact that man will be a hell of a little 'more to avoid the pain of us to get pleasure. We focus on the bad things. Also, a story about how Awful is something more than a dramatic about how beautiful it is was.So It 'very simple. If you keep a promise. If you do not have bad things will happen. Let the universal right of "What Goes Around Comes Around" take care of guests that you really fraud. You can count on all the good things, such as profits, instead.In summary: * If you have a warranty and honor (even though I think you are wrong) .* always try to facilitate the sale of applications - even if you lose the sale, you can lea something for the retu is less likely in the future .* Do not take people calling you on your personal guarantee - that's what it's there. Be kind, and you can also create a new evangelists, when you thought it was a problem. 'Dangerous' Debbie Jenkins debs@debbiejenkins.com (c) Copyright 2005 can be slow FOR BUSINESS But do not let the road to your success. This is the ideal time to enter your business And not in them. 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