The wrong way to impress a client

The wrong way to impress a client Want to see amazing, amazing things? Want to witness the jaw   declining, which affects the situations and events? Of course. All over the world.   And it costs only eight dollars. This is eight dollars can go to a movie   theater and see Bruce Willis or Aold Schwarzenegger delivered solid two hours of   stunning images, special effects, lighting, action and excitement, sprinkled throughout the   large color screen and Dolby Surround Sound buing. These days, with some   thousands of dollars of equipment, you can also get the same thing, perhaps better, in   Home.     Yes, as people to be struck, and Hollywood thinks nothing of spending $ 100   million in a photo which can give people only what they want. And they do a   Great job.     You can not compete with Hollywood     But one of the worst things you can do is deliberately trying to impress their clients.   Why? Because you are not from Hollywood and do not have $ 100 million. And   Impressing people is not their job. Your task is to help solve the problems and   Exploit new opportunities.     This is what happens, almost a subconscious level: When the attempted coup,   rather than confidence-building, education and persuasion, which immediately caused   Customer to upload their guard. Immediately, you stop believing.     This is a big, big mistake. Most companies are trying hard to impress people,   No one can know what to do. More importantly, nobody cares how   You are awesome. Nobody cares how many billions of dollars of assets of some   Insurance company has. That there was a lot that we do not know what the mat for   When there is a problem. He had much more to know that you really care about   Their problems and want help.